Welcome!

I look forward to seeing you shortly in Miami. You’ll find below the 3 main elements of our open training session together: content, logistics, registration. Once you are certain that you want to attend the course, please complete and submit the registration form. Feel free to contact me anytime for assistance, by email (fred.pelard@me.com) or phone (+44 7710 488 845).

Warm wishes, Fred

Content

“How to Be Strategic” is an intense, mini-MBA-type course that equips participants with a very different mindset, seeing business solutions much faster with greater clarity. This is backed by a comprehensive toolset, of 10 strategic thinking techniques, to crack a large variety of problems.

Who should attend

Anybody with 4+ years of professional experience. Typically members of the central teams (strategy, finance, marketing, bus dev, product, etc), future leaders across the company (on the “high potential” track), and managers in business units facing strategic challenges. Seniority ranges from 5 to 20 years of professional experience - everybody benefits, if differently for each participant.

What you will learn

The programme comprises 7 plenary lectures, and 4 group exercises, densely packed over 2 days. The 10 strategic thinking techniques you will learn are:

• Strategic Mindset (4 Routes to Completion)

• Structured Logic Trees (Mind Maps, Magic Tree, Pyramid Principle)

• Key Strategy Theories (Happy Line, Lean Startup, Innovator’s Dilemma)

• Agile Thinking Techniques in Practice (Mutation Game, Beautiful Constraint, Payoff Profiles)

How does it compare

The content of this course is similar to Fred Pelard’s in-house courses “Strategy 201” and “Strategic Thinking Level 2”. The learning objectives are the same, even if with a few more techniques here. If you’ve already attended a 201 or Level 2 course with Fred, then this “How to Be Strategic” course is probably a better gift to your direct reports or your immediate colleagues than it is for you.

Overview

Click on the image below or here to read & download an overview of the content for “How to Be Strategic - Miami 2020”:

Logistics

The course will take place at Miami Herbert Business School on January 27-28, 2020. The school’s address is 5250 University Dr, Coral Gables, FL 33146, Florida.

How to get there

The school is very easy to get to. Uber, taxi, or driving take 10 min from Coconut Grove, 20 min from Miami International Airport, or 30 min from Miami Beach. There are ample parking facilities right outside the school’s entrance.

Where to reside

The course is non-residential, and we invite you to choose a location of your choice. Booking, Airbnb and Tablet Hotels offer a comprehensive selection of accommodations near the school, and across the broader Miami metropolitan area. Please factor in transport time in selecting your preferred accommodation.

When to arrive & leave

We ask all participants to be at the school for 8.30am on Monday, January 27. The course will finish at 5.30pm on Tuesday, January 28. The actual course timings on both days will be 9am to 5.30pm, with 1 hour for lunch. There will be an evening dinner on the Monday for all participants, likely in South Beach (included in the course fee).

What to wear

Miami in late January is rarely rainy, and the average temperature is 70ºF or 20ºC. The course will be smart casual (i.e. trousers, trainers, and t-shirts all fine, but no shorts or flip-flops) as will the dinner out on Monday, January 27.

What to bring

Everything participants need for the course will be provided on site: course content booklet, sharpies, post-its, notepads, etc. We won’t be using laptops during the 2 days, and we’ll keep cell phone usage to a minimum.

Who to contact

Feel free to contact Fred Pelard directly anytime, by email (fred.pelard@me.com) or phone (+44 7710 488 845) for assistance.

Registration

This 2-day course is by invitation only. You are likely arriving on this page because a colleague or boss of yours has attended one of Fred Pelard’s course in the past, and has nominated you for this one.

Personal details

The course you will be attending is an open training, with participants coming from many different companies, a wide range of industries, and a plurality of seniorities. In order to arrange the best possible experience for everyone, we are asking below for your name, email, company name, and LinkedIn page. That’s all we need.

Payment details

The course costs are $1,950 per participant, all inclusive (course itself, 1 dinner, 2 lunches, course materials, etc) excluding accommodation. Please indicate below the name and email details of the person paying for you (boss, company learning officer, etc). We will email them directly ahead of the course - to confirm that they will settle the invoice on your behalf after the course.

Registration form

Thank you for sharing below the key details we need to register you for the course, and clicking ‘Submit’ when you’re done. You’ll receive an email confimation shortly thereafter.